For Apex Wind Systems, failure is not an option. Along with precise landscape positioning and improved design, optimized service and spare parts logistics are critical in keeping Apex turbines spinning at peak production.
One way that Apex is improving uptime is via its recent implementation of a new web-based parts catalog/parts ordering system, Documoto.
Documoto, offered by Digabit, Inc., helps Apex fulfill its mission by providing the following:
- An automated process for creating and maintaining online parts catalogs, so that content is standardized, up-to-date, and instantly available to customers.
- A powerful, easy-to-use interactive search capability for their library of parts catalogs.
- A web portal that provides customers with 24/7 parts ordering capability, without the need for more sales staff.
- A move to increase both customer satisfaction and parts sales.
As Apexs’ install base grew, their aftermarket parts sales increased, and the company outgrew its manual process for taking part orders. In some cases, it could take a full day to locate the correct part using their spreadsheet-based system. To deliver on their commitment to improve customer response time, Apex realized they needed to adopt a new process for managing their parts catalogs and taking parts orders.
John Harper, Apex Spare Parts and Renewable Sales Manager, performed a comprehensive analysis of seven potential solutions. His conclusion was that Documoto was the best fit for Apex, for today and the future.
“My goal was to show a variety of products for consideration to Team Leaders, which I did,” Harper stated. “But we found that the other solutions were disruptive, and designed to be custom-built from scratch, keeping companies dependant on their developers.”
Harper continued, “Documoto allows users to customize and build the product content themselves, without needing an IT group to manage it. With administrative rights you can simply add users and upload content. With some simple training you can pretty much use it right out of the box.”
An “out of the box” solution
Documoto is a web-based “software as a service” (SaaS) application available 24/7/365. So, in a sense, you don’t even need to take it out of the box. All you need is a user name and password to access thousands of technical documents, including interactive parts catalogs, which are connected to e-commerce shopping carts and ERP systems.
“You just log in, search, and click. Documoto drastically reduces our ‘search for part information time’, which previously took hours, or even days,” said Harper.
Harper continued, “The visual platform makes it quick to find and order parts. The drill-down through parts catalogs, using the table of contents and going all the way to parts, is easy and intuitive. Plus, you can circumvent the search process entirely by entering the part number itself.”
After implementing Documoto, three benefits stood out to John.
First, Documoto relieves Apex from the problems caused by having documentation stored in multiple locations, like on personal desktops or buried in someone’s flash drive. Documoto maintains a single, up-to-date master copy of all technical information, and makes it available via a web application that puts everything at users’ fingertips.
Second, Digabit fills the IT gap that small companies often have. Apex did not have to increase its head-count, or create a new department. Digabit provides all needed development and support for Documoto. Apex automatically receives all Documoto enhancements. No matter which Documoto customer requested it, a new feature becomes part of the product for everyone to use.
Third, John sees the flexible Documoto platform, with its online, mobile, and offline versions, becoming the industry standard. He is constantly finding new ways to use the technology, and believes that, with Documoto’s modern cloud architecture, the potential for feature enhancement is limitless.
John was introduced to Documoto via an online web meeting with a Digabit sales professional. This first meeting included a live demonstration of the product. Then, in advance of John’s presentation to his Apex team members, Digabit worked with him to create a demo web portal featuring Apex content.
The path to success
John said, “It was immediately evident to our Team Leaders that this product was a great solution. Plus, the annual subscription-based pricing eased any concern of signing on. We wanted to move forward without feeling locked in to something. However, the more you develop your content, the more that you see how Documoto just gets better, and its features become more compelling.”
Documoto has given Apex a way to build on their mission. Documoto provides Apex with a way to dramatically increase their aftermarket parts sales. At the same time, it keeps the 20,000 turbines they already have worldwide spinning around the clock, and providing a clean source of energy to their customers.
Documoto can help other equipment manufacturers in the same way. By providing 24/7 access to up-to-date parts catalogs, a powerful search engine, and an easy-to-use shopping cart, Documoto will increase your aftermarket sales and improve your overall customer experience and loyalty.
Like an infinite sales staff
Apex is currently in the process of building content. They anticipate that Documoto will have a huge impact on aftermarket sales, by replacing a slow, manual process with rapid online access and parts ordering.
Harper emphasizes, “Documoto provides an infinite sales staff for part ordering, via the web portal shopping cart. In a sense, Documoto dramatically increases the size of your sales force.”